Las Cruces Community Radio 101.5 FM
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Grow your business while supporting true community radio in Southern New Mexico!

KTAL_LP Underwriting Information
KTAL-LP Underwriting and Sponsorship Opportunities.pdf
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KTAL-LP is heard on:
  • 101.5 FM, Las Cruces, NM
  • Streaming online at lccommunityradio.org
  • All smart devices (just say “Alexa -or Hey Google-, play KTAL, Las Cruces”)

Your announcement will potentially reach up to 150,000 people in and around Las Cruces and the Mesilla Valley.

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What Our Listeners Are Saying:
  • "I was at NMSU when Roy Gerela was there so I really enjoyed hearing his interview on The Mesilla Valley Sports Show. I think all sports fans would enjoy that show, hearing about community sports figures in a variety of different sports."
  • "I really enjoyed S. A. Peterson's version of the Dracula legend. It's not easy to make a story that everyone knows, fresh and compelling. I was racked with envy that I was not part of the cast."
  • "Great Health Show today on skin. I learned so much. The hour flew by."
  • "KTAL is my favorite!"
  • "An open and lively discussion (Project Jupiter). Thanks for bringing them all together. Bravo Speak Up Las Cruces!"
  • "Delving In..Stuart..just great. The program on now has been incredible (Tim Franks). One of the best interviews I've ever heard. Just excellent."
  • “KTAL-LP is fantastic!”​
  • "Thanks for all KTAL does to keep Las Cruces’ cultural and community life thriving."
  • "I listen to Global Village and Afropop Worldwide after I get off of work and I really enjoy them. Please make it happen to where both of the two different kinds of world music programs continue being on your radio station." 
What is KTAL-LP?

KTAL-LP is Las Cruces Community Radio, a not-for-profit, commercial-free community radio station licensed to Las Cruces, New Mexico on 101.5 FM.

How Can KTAL-LP Help Your Business?
  • Underwriting rates on KTAL are much more economical than advertising rates on other radio stations in Las Cruces (Rates from $8.50-$12.50 per spot with a minimum buy of 10 spots).
  • Announcements of your support will reach virtually all Las Cruces and much of the region, both on the air and online.
  • Your underwriting support is tax deductible because Las Cruces Community Radio is a non-profit organization (tax-exempt under Section 501(c)(3) of the Internal Revenue Code).  
  • An underwriting announcement conveys social responsibility, good local corporate citizenship, and high quality products to a highly educated, socially conscious audience.
  • Your announcement will be heard in a gimmick-free, low key way, rather than squeezed in with other ads and commercials.
What is Underwriting?

KTAL-LP is a non-commercial public radio station.  We do not air “advertisements”.  Rather, KTAL airs sponsorship announcements and thank-you notices from commercial businesses and for-profit ventures that follow FCC regulations.
  • Underwriting announcements are generally about 30 seconds long.
  • They are read at the top of the hour at various times of day, unless a specific show or time is requested.
Announcements may include any of the following:
  • Your business name, address, telephone number and website
  • Value-neutral description of your products or services
  • A non-promotional slogan, if you use one
  • Historical information, such as length of time your establishment has served the area
  • Brand name of products (maximum of three)
  • Products or services offered or sold (maximum of three)
  • For nonprofit organizations, a specific event you wish to have mentioned
  • A phone number, address, or website
Support Local Media!  Underwriting on KTAL-LP is an economical, highly cost-effective way to get exposure for your business or nonprofit organization - just $8.50-$12.50 per spot with a minimum buy of 10 spots.  At the same time, you are supporting an exciting new local media voice dedicated to serving Las Cruces.  KTAL-LP airs live programs every morning featuring local hosts and guests; addresses critical local concerns such as education, the economy and the environment; profiles local culture; and promotes local talent.

We’d love to talk to you about how underwriting on KTAL can help you grow your business!  

To learn more, please contact us at [email protected].

THANK YOU FOR YOUR SUPPORT!



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